In the mid 1980s I remember my Mum sometimes buying the Cheesy Criss Cross snack, which was made by Cadbury's, a firm I had always previously associated with chocolate.
The Cheesy Criss Cross consisted of two crispy, wafer-y lattice strips filled with a creamy, cheese paste. I loved them, but sadly they weren't available for very long, and vanished from the shops a relatively short time after they had been introduced.
I normally can't stand cheese-flavoured biscuits but the Cheesy Criss Cross was something else!
I almost retched when I read this thinking I had consigned the memory of this powdered-milk-based nightmare to 80's history..thanks for bringing it up again (*almost* literally) :)
ReplyDeleteI know that this is an old post, but I just saw it right now. I loved these snacks! I haven't been able to find any trace of them since my childhood, and to be honest, I thought they were just a figment of my imagination. I'm glad someone else remembers them!
ReplyDeleteYo can find the same cheese in a Tuc biscuit
ReplyDeleteI disagree, it was a similar cheese filling but the recipe was totally different. TUC was produced by United Biscuits of McVitie fame, the other was made by Cadbury Schweppes and I was involved in the development.
DeleteI was involved in the development of this product. It started in the Lab at Bournville, was then transferred to the Moreton biscuit factory and launched in a test market area, originally in the Granada tv region. It was a total success and sold out everywhere. The board then decided to test it in a smaller tv area, southwest.
ReplyDeleteAgain it was a success and then the bean counters started to crunch numbers and found that to launch nationwide a £12 million investment would be needed at a time the main board was considering the sale of the Tea and Foods division which resulted in a management buy out and the formation of Premier Brands. Needless to say the investment was never approved.
They need to bring cheesy criss-cross back a retro great
ReplyDelete